Your business has momentum. Let’s build the engine to take it further.
You've built something brilliant - real customers, real revenue, real momentum. The Growth Engine Sprint™ takes everything you've built and shows you exactly where it can grow lighter, not heavier - more securely, more profitably, and more ready for what comes next.
A focused, fixed-scope engagement. A Commercial Playbook and a permanent commercial and financial model you'll use for the next 12-24 months.
THE GROWTH ENGINE METHOD™
WHAT I’VE DONE FOR FOUNDERS LIKE YOU
$0 →$1m
Revenue in 12 months (Tulip Shades)
£0 →£4m
65k customers in Year 1 (Motatos UK)
+36%
Basket spend (Farmdrop)
-30%
CAC reduction (7-figure revenue)
+5-7pt
Contribution margin (7-figure revenue)
THE THREE OUTCOMES
What the Sprint actually delivers - built on two decades operating commercially in D2C and retail.
01 Secure Growth
Healthy growth means revenue, profit, and cashflow moving in the same direction. When they're not, growth feels heavy. The Sprint gets them aligned.
Proof: Tulip Shades: 5× range expansion through structured themed collections and designer collabs - pricing tiered, margin protected, sell-through tracked. Foundations that scaled the brand from $0 to $1m in Year 1.
02 Investor-Grade Foundations
Whether you're raising in 6 months or 6 years, the Sprint builds the financial architecture and commercial narrative investors expect to see.
Proof: A premium D2C brand: investor-grade financial model and commercial narrative built - now powering an active raise.
03 More From Every Product, Every Customer
Revenue per product up. Contribution margin up. CAC down. The same business, working harder for you.
Proof: Oddbox / Oddmarket: 3PL tendered and selected to protect margin and customer satisfaction. Launch economics modelled before the first order shipped. Oddmarket launched profitably from day one and is now a permanent part of Oddbox's offering.
THE METHOD: THREE LENSES, ONE COMMERCIAL ENGINE
Most fractional support specialises in one part of your commercial engine. The Growth Engine Method™ connects all three, because that's where margin is made and lost, simultaneously.
LENS 01
Making Every Product Work Harder
Most brands carry a SKU Tax: 15-30% of products quietly costing money once you account for the full picture. I sort your products into the Four Buckets that matter (Heroes, Risk, Niche, Dead Weight) and show you which to protect, which to fix, which to grow, and which to cut.
Proof: Removing ~30% of a bloated range delivered 1.5× revenue per remaining SKU and +5pt gross margin.
LENS 02
Growing the Right Way, Not Just the Big Way
I dig into what your customers buy, what each transaction is really worth after promotions and costs, and whether your acquisition spend brings in profitable customers, or expensive ones.
Proof: A 7-figure D2C brand: +5-7pt contribution margin lift, 30% CAC reduction - same revenue working much harder for them.
LENS 03
Keeping More of What You Earn
I look at marketing costs, fulfilment, 3PL costs, and supply chain to find the margin your operations are quietly eating, and show you exactly how to get it back.
Proof: Oddbox: Researching and tendering 3PLs to deliver optimal fulfilment cost whilst maintaining, customer satisfaction for new Oddmarket range.
Proof: BRiMM marketplace launch: 3PL partnership and B2B vendor platform stood up day one, admin work reduced by ~60% through automation, freeing the team to focus on growth instead of operational coordination.
What healthy growth actually looks like
Healthy growth has a healthy tension between five key factors: what you're selling, who you're selling it to, where you're selling it, what you're saying about it, and what you're charging. When those five are aligned, growth feels lighter. Revenue, profit, and cashflow all move in the same direction.
When they're not aligned, growth feels heavy. Acquisition costs creep up. Best-sellers quietly subsidise the rest of the range. New channels get added before the first one is profitable. The founder ends up doing more, not less.
The Sprint diagnoses where you sit, and builds the engine that gets the five aligned.
HOW THE SPRINT WORKS
Step 1: Weeks 1-2
Under the Hood
I get under the hood of your business. I look at your products, marketing channels, customers, and operations through the three lenses, using your actual numbers, not assumptions, not benchmarks.
Step 2: Weeks 3-4
The Build
I build you a permanent commercial tool, usually a contribution margin model, that you'll use for the next 12-24 months. Your investors, finance, marketing and ops teams can all read from the same page.
Step 3: Week 5-6
The Playbook
I deliver your Commercial Playbook: a Health Scorecard, the diagnostic findings, growth scenarios, and the three highest-leverage moves to make next, prioritised, costed, and sequenced.
Founder time required:~6–8 hours total across 6 weeks. You stay focused on your customers, your team, and your brand whilst I do the deep work.
Is the Sprint Right for You?
The Sprint is built for founders who've poured years of love and craft into building something real, and who are ready to give it the commercial backbone it deserves.
Typically D2C and eCommerce brands at £1m–£10m revenue, always ambitious about what comes next.
It works best for founders who:
Want to see the full picture of how their business actually makes money - and what it could make
Are preparing to scale, raise, or both - and need investor-grade commercial foundations to do it well
Value a partner who understands product as deeply as they understand the numbers
Want clarity before committing to a long-term retainer
Are ready to look honestly at what's working and what's not
Signs the Sprint will pay back fastest:
Your acquisition costs have been creeping up over the past 12 months
Your best-selling products are quietly subsidising a long tail of slow-moving products
You’ve added channels (Amazon, Wholesale, Marketplaces) before the first channel was clearly profitable
You feel like you’re doing more as the business grows, not less
You’re preparing to raise and need investor-grade unit economics
Testimonials
Ready to see what your business could do?
A free 20-minute call to pressure-test the commercial model of your business. No pitch - just a second pair of commercial eyes from someone who’s spent two decades operating in D2C and retail, and an honest read on where your highest-leverage moves are.